TONI&GUY Italia was established in Milan in April 1997 by Sergio Carlucci and Charity Cheah.
Since then, TONI&GUY has enjoyed constant expansion in Italy: 120 employees, including hair stylists, staff and creatives, 9 salons up and down all of Italy, from Milano to Modica (with two new ones opening in Milan and Turin in 2011), and a TONI&GUY Academy for high-level professional training (in Milan, in the prestigious Palazzo delle Stelline).

"Nowadays hairdressing is a fundamental element of lifestyle, TONI&GUY also sports the titles of ‘CoolBrand’ and ‘SuperBrand’, and creates a unique, unmistakable, avant-garde style for its clients.”

Charity Cheah
Co-Founder and Group Business Development and Communications Director of TONI&GUY Italia

“TONI&GUY is always trying to interpret new trends coming from the world of fashion and its fashion parades for the urban dimension of everyday life, with creativity and professionalism, guaranteeing the client the chance to enjoy the experience of our stylists and  the capacity of our organisation, which is present all over the world, to capture the most interesting moods and interpret them in a manner compatible with the specific personality of each client.”

Sergio Carlucci
Co-Founder and Creative Director for TONI&GUY Italia
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